Lift-Off

The Lift-Off Program


Grow and scale your company 6 ways with our Lift-Off Program, an innovative expert resource program aimed at helping women-led companies reach their desired business goals one growth plan at a time.

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Actionable, Measurable Growth Plans 

We do the heavy lifting for you

For early stage, women-led technology companies with a product in market. 
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  • Comprehensive Business Review

    An online or in-person comprehensive review and assessment of your business plan by senior business and technology experts of The Big Push

  • Expert Matching

    Matching your business with a dedicated experienced growth professional in one of 6 areas of business (Marketing, PR, Business, Product, HR and Finance) 


  • Customized Growth Plans
    • 5 hours of 1:1 professional support to help design a customized growth plan
    • Fully outlined 3 month growth plan with specific milestones and deliverables in one particular area of your business
  • Additional Perks

    10% off any  Big Push events, workshops and programs.

Growth Plans

Public Relations

Increase awareness for your business and establish thought leadership through earned communications opportunities in a variety of channels
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Marketing

Prioritize your marketing efforts, optimize your online presence, attract qualified leads through online relationship building
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Human Resources

Attract, select and onboard suitable candidates for your organization. 

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Product Management

Identify buyer personas, optimize user engagement and retention, evaluate operational performance
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Finance

Create cashflow projections and identify key metrics you need to measure the early stages of success
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BD/Sales

Shorten sales cycles, increase order size and create sustainable revenue streams. 
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"The Big Push really understands what 
it means to be - day in and day out - on the frontlines of accessing capital, growing a team and trying, through it all, to hold onto your north star."

- SALIMAH EBRAHIM
Co-founder of Artery

What Investors Have to Say

ISAAC SOUWEINE
Partner at Real Ventures
We love The Big Push because it offers a unique take on mentorship and builds innovation within the financial ecosystem. 
ELAINE KUNDA
Managing Partner, Disruption Ventures
Our missions are aligned, and together we are creating a winning formula that positions our portfolio companies for success.

FAQ's

  • What is The Big Push?

    The Big Push is a business accelerator that bridges the funding gap for women led-companies.

  • Who is involved in The Big Push?

    The Big Push is led by serial tech entrepreneur, Sharon Zohar and a founding team of 8 senior level women executives with expertise across various industries and skill sets. There are currently over 600 experts and mentors within the network who offer their time and resources to support women-led/founded companies.

  • What is the Lift-Off Program?

    The Lift-Off Program is an innovative expert resource program designed to provide early stage women-led technology companies with access to free consultation and assessment of their business plans along with a clear roadmap that connects them to a network of highly vetted business and technology professionals. The program is focused on the development and execution of business growth plans in 6 key areas: finance, marketing, sales, PR, product and recruitment.

  • What stage does the business need to be at to apply for the Lift-Off program?

    Those eligible for the Lift-Off Program are pre-seed to Series A companies who must meet the following criteria:  

    1. Women-led/founded;  

    2. Team of 2 or more; 

    3. Pre-seed to seed stage;

    4. Product in market; 

    5. Tech-enabled


  • What is included in the Lift-Off program?

    Participants who enter the program will receive startup toolkits, 1:1 mentorship, and business growth plans in  six key business growth areas, including finance, public relations, marketing, sales/business development, product, and recruitment. 

  • What is the application process?

    The application process requires the online application form to be completed,. This form can be found on the The Big Push website. Those businesses that meet the identified criteria  will be notified via phone and email within 5 business days to schedule a consultaiton review of their business plan. Those busineses plans which are not accepted will be provided feedback via email as to why they did not qualify

  • Is there a program fee to participate?

    Yes. The program fee is $5000 for up to three (3) growth plans designed and executed by vetted experts.

  • How do you determine if a founder is eligible?

    A representative from The Big Push will review the  online application and follow -up with an in-person or online, one hour comprehensive assessment with the founder to determine eligibility.

  • What happens after the application process?

    After the initial consultation, those applicants that are determined to be eligible for the program are matched  with the appropriate expert who will provide up to five (5) hours of strategic advisory support, including  introductions as appropriate, objective input and advice, and a written, actionable growth plan for the participant to take away.

  • How long does it take to execute on a growth plan?

    Individual growth plans  range approximately three months and includes specific deliverables, milestones, pricing, and timelines.

  • What other value is provided to participants beyond the written growth plan?

    Introductions to venture and angel funding partners of TBP, including Disruption Ventures, Real Ventures, Panache, Female Funders, and other VC and angel funds across Canada. Additionally, founders/leaders are given access to a community of like- minded women founders, 10% discounts off of Big Push event tickets and/ networking programs (Pitch and Pair, Road to Success, etc.), corporate offerings/credits through TBP partners and access to TBP mentors 


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